Recent Posts
Watched a Tech Tutorial on YouTube? You Might Be Under Surveillance! Not ClickBait!
Beware: Your YouTube Tech Interests Could Lead to Federal Scrutiny The recent subpoena of Google to unveil details of thousands of YouTube viewers watching technology-related content has sparked a privacy uproar. What seemed like innocent tutorials on drone mapping...
Maximizing Social Shares: Mastering Website OpenGraph Settings
What Are Website OpenGraph Settings? OpenGraph settings, a preview for social media interaction, comprise HTML tags that turn a simple URL share into an improved media experience. When you share a webpage on social platforms like Facebook, these tags dictate how the...
How a Simple Text Can Dramatically Increase Your Google Reviews
I recently had a spark of an idea that I thought I’d share, thanks to a chat with a current client. Let me share a bit of the backstory: our team's main focus is helping businesses grow. While that is a simple statement, it's often not a single item that we address....
Ride the Wave or Get Wiped Out: The Generative AI Revolution
Seems like every time you scroll through the news, there's another article on generative AI. Some are sounding the alarm, worried about jobs and the future of creativity, many are calling for an all-out war against it. But here's the deal: if you're one of those...
A Grumpy Mechanic’s Remark Changed Everything
Sometimes, a single moment defines your entire future...Over the past 23 years, I've witnessed countless website and marketing trends come and go. But there's one idea that initially seemed too silly to work, yet it's turned out to be one of the most pivotal concepts...
Similar Logos? Unraveling Some Copyright Laws – Sleekcraft Test
So Your Logo Has a Twin: Next Steps Discovering your logo closely resembles another's can plunge any marketer into a state of alarm. Suddenly, the worry of trademark infringement looms: Are you at fault, or are they? Who bears responsibility? In this article, I'll...
Do Long Captions on Instagram Boost Engagement? The Surprising Truth Revealed!
Spotting a Trend in The Instagram Game So, I was scrolling through the Instagram feeds we look after, and something caught my eye. We're all about those longer captions, but our clients? Not so much—they lean towards the short and sweet. Got me thinking: does the...
The Real Purpose of Billboard Advertising
What is Billboard Advertising Really For? At first glance, billboard advertising might seem like a straightforward marketing tactic aimed at eliciting an immediate response from the viewer. However, the essence of billboard advertising delves much deeper into the...
How to Ace Your Google Business Profile Verification with Video: Insider Tips Revealed
Google Video Verification Tips Verifying your Google Business Profile (GBP) is a pivotal step towards enhancing your local search presence. With Google offering the video verification option, businesses now have a dynamic way to prove their legitimacy. This article...
A Comprehensive Guide to Setting Up Your Google Business Profile
Step-by-Step Guide to Google Business Profile Setup Setting up your Google Business Profile is a critical step in optimizing your local SEO and enhancing your digital presence. This guide provides a step-by-step approach to ensure your business is visible to potential...