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Guerilla Marketing Strategies For Small Business

by | Dec 20, 2022 | Focus Blog

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Guerrilla Marketing is a type of unconventional marketing strategy that relies on low-cost, creative tactics to generate maximum exposure for a business. Here are some guerrilla marketing strategies for small businesses:

Use street art: Create eye-catching murals or graffiti art in high-traffic areas to promote your business.

Host a flash mob: Organize a flash mob in a public place to attract attention and promote your business.

Use social media influencers: Partner with social media influencers to promote your business to their followers.

Create a viral video: Create a humorous or attention-grabbing video and share it on social media to generate buzz for your business.

Use guerrilla projections: Project images or messages related to your business onto buildings or other public spaces to grab attention.

Host a scavenger hunt: Create a scavenger hunt in your local area and incorporate clues related to your business.

Use experiential marketing: Create an immersive, interactive experience for customers to engage with your business in a unique way.

Utilize ambush marketing: Set up an unexpected promotion or advertisement in a public place to grab attention.

Host a public stunt: Organize a public stunt that showcases your business in a memorable way.

Use unconventional advertising: Use unexpected or unconventional advertising methods, such as wrapping vehicles or placing ads in unexpected places, to grab attention

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